Nestle is warning that coffee risks repeating what happened to cocoa, where prices passed USD 10,950 per tonne in 2025 after crop failures, climate pressure and disease. Both crops grow in the same tropical belt and answer to the same weather.
Antonia Wanner, the group's chief communications and sustainability officer, argues that farms using regenerative methods hold up noticeably better when weather turns extreme. Antje Shaw, who heads sustainability for coffee, said 53% of Nestle's coffee already comes from regenerative agriculture, ahead of the company's 50% target for sourced ingredients, and that more than 20 million plantlets are handed out each year, some 335 million since 2010 across more than ten countries.
The Nescafe Plan 2030 sets a net-zero goal for 2050. At the same time the company notes that younger drinkers increasingly reach for cold coffee, which is why it is putting money into ready-to-use concentrates.
Source: BeverageDaily